Professional with one f and two s's.

Some ideas for my Professional Project.

Theatre Orb Amendments.

After receiving the suggestions from Craig at Theatre Orb, I have changed the aspects of the designs that he mentioned to the best of my ability, and here's my work:

Theatre Orb 2

After a tenatitive wait, Craig replied to me with a few suggestions on how I could imporve my Theatre Orb designs.
I'll get right on it.

I intend to state my intention in this statement.

For my professional project, I intend to redesign a series of books, to be grouped together as a set. I have decided that I will be redesigning the books containing the works of the poet laureates from 1599 to present, one book for each poet. As the content of each vary from one another, each book cover can be designed independently, but there will need to be one aspect that unites the set. This could be either a common font or colour that features in the whole series.

As there has been twenty-three poets laureate to date, I will not be able to complete a full book for each author, but instead will design a set of book samples (BLAD (basic layout and design)) which will include a full print specification with paper types, type layouts, typography choices and colours, and the cover for each book, front and back, perhaps with a few pages of each, e.g. opening page.

Last year was a revolutionary time in the world of poetry; Elizabeth II elected the first female laureate. Ancient traditions are being dragged steadily into the 21^st century, and I feel that the cases this tradition is held within should be redesigned accordingly.

My target audience will be people between the ages of eighteen and forty whom, perhaps, have yet to read the majority of the poets laureate works. As I will be modernising the covers I will be avoiding any classical artwork or typography. I will need to appeal to book collectors, perhaps numbering the books, or having an image, phrase or word along the spine that will inspire the collector to get the next book in the series.

D&AD +1

A little more thought has been put into the D&AD brief, the fear slowly leaking into our subconscious minds, like a noxious gas leaks into a badly insulated house. With Dr. Anna's sessions looming on the horizon, we are all scrubbing around to get our live briefs and PPRD completed before the real work has a chance to begin.

We have amended our H.G. Wells book covers to suit the tutorial we had a few days ago with Neil. The first issue we had was trying to find some images to use that weren't in fact breaking the law. Secondly we needed to think about the type. Neil tells us to use a more modern, interesting type face, but I think we're all stuck in our ways, at the tender age of 21 we behave

like a group of vengeful 80 year olds, mourning the death of a long dead technology, Impact being the technology, the 80 year olds being a group of post-pubescent neurotics.

The images still need a bit of work, especially

the Mr. Polly cover, I guess I will have to pick up my pencil and actually draw something for the first time in years, lets see exactly how much of that skill I have lost in my unchartered hours sitting in front of the computer screen click click clicking…

Professional Project

DUN DUN DUUUUUUUUUUUUN...

Yes siree! It's that time again, the culmination of the last twenty-one years of my life and the tens of thousands of pounds I've spent arriving here.

You scared, Potter?

You wish, Malfoy.

Of course I've thought about what I want to do for this project, of course I have; I'd have had to be mad not to have spent lonely hours in traffic jams contemplating the most important project of the year...of my life. Well, of my life so far, perhaps. The hours I've spent in bed with the fear, lying awake trying desperately to push it back into the darkness from whence it came has given me only a limited idea of what i might produce. And the vague picture in my head is that of a book.

A book.

A book.

A book.

Is that enough? A generic, ambiguous, non specific book.

A vague outline behind my eyes. It should have pages, probably. And it should have a cover. Probably.

Who knows? Do you? Do I? Well I certainly don't.

Maybe a history books? Fonts through the ages, we all like fonts, don't we? Illustration through the ages. Maybe I could come clean, lets my dirty secret out to the world. I love Stephen King, there, I said it. Get your snide comments and sniggers out of the way because I'm proud of reading low end literature. Maybe I could redesign his entire set of novels. That would surely be a labour of love.

http://quarterlyconversation.com/the-book-art-of-robert-the-cara-barer-and-jacqueline-rush-lee

PAL 01/02/10